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Ferran Adrià: Notes on Creativity Exhibit Starts Off World Tour in NYC

Joshua Willem van den Berg - January 27th, 2014

For the first time, the drawings and other visual interpretations of Ferran Adrià’s notebooks are on display at The Drawing Center in New York City (35 Wooster Street). "Ferran Adrià: Notes on Creativity" spans Adrià’s career at elBulli, with drawings and sketches ranging from specific dish creation to the depths of the creative process.

Dan Barber of Blue Hill and Adrià held a discussion mediated by Brett Littman, executive director of The Drawing Center titled The DNA of Cooking on Thursday, January 23, in conjunction with the opening of the exhibit. Adrià’s approach requires massive contemplation of how cooking became what it is today, in order for him to create without restriction.

In the culinary arena, Adrià is the ultimate provocateur. His creative process, which relies heavily on his handwritten sketches and notes, has led to an immense archive of nearly every thought the chefs at elBulli have had since 1989. The media are sometimes plasticine for scaled models of platings, sometimes graphite for general musing, and sometimes full-color images of significant points in the evolution of human interaction with food.

His work at elBulli will forever influence cooks moving forward. The exhibit will run through February 28, 2014, with an international tour to follow.

It should be noted that this exhibit is distinct from last year’s “elBulli: Ferran Adrià and the Art of Food,” which ran during the summer of 2013 at London’s Somerset House, and the upcoming “Innovation in the Art of Food: Chef Ferran Adrià” at the Museum of Science in Boston.